Joe Palmer has been in the music business for most of his life and came to Spain six years ago searching for a (quote) life of sun, sea and sangria, but his dreams of an idyllic existence were to be shattered as he was wooed by the idea of buying a controlling share in Sunshine FM three years ago. The rest, as they say, is history.

Before coming to Spain, Joe has worked with artists such as The Fureys, Daniel O'Donnell, Randy VanWarmer, Tom Paxton, The Peelers, George Hamilton IV, Ralph McTell, Kenny Ball, Charlie Landsborough and Dominic Kirwin, not to mention sporting legends like Dickie Bird and Tommy Docherty.

In addition, Joe was the owner of several record shops, had his own 24-track recording studio and a successful record label back in the UK and is now imparting his considerable musical knowledge at Sunshine FM.

He hosts the popular Celtic Connection show every Thursday evening between 8am and 10am, with all your favourite Irish tracks flooding the airwaves, as well as the highly popular Breakfast Brunch with Chris Ashley, which kicks off at 9am every Saturday and Sunday morning.